Top-targeting quality of SALETELLIGENCE confirmed by sales reps
Within SALETELLIGENCE targeting projects, we always use different data sources in combination with suitable statistical methods and highest working accuracy. Most important for our customers is the precision of the results (targeting-quality).
In 2017 we have conducted a large physician targeting project for a company in the advanced wound care market. A year later we have compared our original segmentation with the adjustments made by sales reps. Result: over 90% accordance!
Furthermore, SALETELLIGENCE is delivering top quality in other target groups too: For one of the top 5 OTC companies, we have evaluated sales rep feedback after a pharmacy targeting project for different market segments e.g. cold, pain, etc. Our analyses have shown more than 90% accuracy compared with feedback from the sales reps!
Conclusion: With the field-tested approaches of SALETELLIGENCE you will create real benfits for your sales reps!